I believe the main office on the ground floor should now be converted to a lounge for use on a match day by supporters in the South Stand. That will become revenue generative. Already has toilet facilities. From memory: Needs creation of one new door and closing of another one to prevent access to tunnel area.

Nick, I would expect the relocation to third floor would be covered by the insurance policy the club has.

OI - agreed 👍

Spit, from your post, rearrange deckchairs and titanic springs to mind😂😂

We seem to be missing the point, that if we were to sell out and relinquish fan ownership, the new owner wouldn’t be asking if we would mind seat/merchandise/hospitality being increased, they would be looking to get the returns they need on their investment. If we currently need to increase prices to prevent a loss I’m assuming that it would take a greater increase to return a profit. I guess we will find out soon enough what the current financial state of our club is, and I’m not expecting that it is great. On another subject, would anyone know what the cost of fitting out the third floor as club offices was, or how we decided that it was a good use of our budget? I understand about the potential flood risk that exists on the ground floor, but cost of moving up to the third floor must have been substantial, perhaps a sizeable piece of our loss in the last financial year?

Probably too late to rearrange seats in the ground.but real thought should of been introduced at the beginning that a very expensive stand should have no concession.

Give it another few months and Slow train wins his bet with OI from 18 months ago by default 😂

That's the problem with reducing or eliminating the concession TF

What about those pensioners who only go for the posh seats because the discount makes it affordable for them and otherwise the posh seats may go unsold?

All those defeats to non league clubs in the FA Cup haven't helped.

I have a hospitality season ticket which for me is not value for money this year so I don’t know what I’m going to do next season. Until this year I had a ST which didn’t include food, but this year we had to have the food option which cost around £600 more (maybe more , can’t be arsed checking). However the food is awful and as I don’t drink I usually give the 2 drinks tokens away! All that said I agree that hospitality season tickets should all be the same adult price regardless of age. Think that should just be hospitality though, not elsewhere in the ground.

a4e - there are pensioners who are not well off so I approve of concessions, I'd just do away with them for those who can afford the posh seats. Plenty of non-posh seats elsewhere.

JG - interesting idea but do you think our ticketing system could cope with it? And if it could (negligible chance in my opinion) do you do individual seats, I'd pay full whack, no discount, for my seat, probably 200 less for most others in the row. I get the impression you are a 'big picture' thinker, I spent most of my career trying to turn such big pictures into something that actually worked so I have a different view.

OI - I generally agree with you on things, but on the ST discounts for pensioners, I’m not so sure - OK, I’m very very lucky that I don’t have a mortgage, and I’ve got a work pension as well as my state pension, so for me, a discounted ST is unnecessary (yes, I know that I could choose to donate money to the club…), but I’d say the majority of people in their 20s and 30s pay crazy amounts of rent (typically around £1,200 per month, and that’s not including bills or food, etc) before then having to pay full whack for a ST. In my situation, it would be fairer for a young person to have my discount and for me to pay the full amount, but it’s only my opinion based on my own personal circumstances…

RK- you mean that you don’t think that the plan to auction off next year’s season tickets will save us all? surely you can see that seats for a struggling L2 side (next year) will be the hottest ticket in town- forget the Royal Opera House- Plough Lane is going to be the the beating heart of London’s entertainment landscape!!!

Is there a silver bullet? Our thinking g originally was that it was the guts of the West Cappagh stand but that was about ten yearsago now, when losses written off by owners was a fair bit smaller than they are now. I can't see anything realistic in Gaity's posts. I want the DTb to provide feedback on their strategy to fund or eliminate operating losses, but it's been a while since the partnership (?) idea was mooted

Anyone who thinks ticket prices have risen by just 50p over the last few seasons must have been in a coma or something - I realise prices of everything are falling for all of you over the pond (or so we are led to believe…), but here in Blighty that’s definitely not the case… 🤷🏻‍♂️🙄

We don’t typically play 7 home cup games a year to make 30 home games - probably more like 4 home cup games per year, including the Vertu trophy, which has minimal crowds.

OI - if we don't wish to put much reliance on any data from market research we could consider auctioning season tickets. I believe we currently have 5000+ season ticket holders. We could limit this next season to say 4500 in order to create a bit of competition and a sense of urgency. The Club could then run a timed auction for these tickets in batches.

Dundonald - apologise for delayed response. I was informed a couple of seasons back that our average bum on seat revenue was £14. Since then we've had a bit of an increase - hence I've assumed £14.50. Remember this is a net vat amount and its an average and therefore includes Concessions and Children. On average we play around 30 home games per season (inc: Cup matches) with a total attendance of around 240,000 i.e. circa £3.5m. But someone might have a more up to date figure.

A concessions corner sounds all kinds of fun I do not wanna be sat next to that 😅

I wonder if the loyalty card type thing would work with season tickets? As other say the discounts are generous, so would being less sacrifices in giving discounts on ticket prices, in exchange for discounted goods, beer, food and club shop discounts be a better use of using price reductions. A seat is a seat, it has a maximum value, and no value at the same time, with variables in between. If the seat could generate maximum value, at the cost of discounts on products, the products could in themselves be more useful in raised revenue, through targeted marketing. It's the Nectar card thing. It's surprisingly common seeing people buying the "on offer" goods that no doubt has been used to both shift desired stock, but does so knowing that suppliers are generally on board in knowing certain goods they will get a good margine on too at various times.

Stuart - just remove concessions from the Premium West Stand blocks (East Stand as well perhaps?). If you can afford the posh bit then pay the full price but help any that need to move out of those blocks to find good seats elsewhere. If JG is correct, there will be a queue ready to buy up any premium seats.

I don't think JG's ideas, such as increased ticket prices and a major rights issue, would work but I think it useful to have them out there as part of a discussion. They are probably more valid than the concept of the EFL imminently stopping being a group of loss making companies, supported by their owners.

I have always believed that people at pension age should benefit from concessions price. It’s the principle for me that these people have paid into the system, most will have paid full price when employed and we should be looking after them at thier time in life.